Living Proof No Frizz Shampoo for Smoothing + Humidity Protection

Living Proof's No Frizz Shampoo gently cleanses, nourishes, and smooths hair while providing humidity protection to set the foundation for frizz-free hair.

Image Living Proof No Frizz Shampoo for Smoothing + Humidity Protection

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Latest User Reviews

1 year ago

Disappointed but not surprised

I have straight, dirty blonde (almost a neutral tone light brown) hair that is medium length. My hair previously was platinum/bleach blonde and I am growing it out to regain integrity/strength in my hair after 8 years of lightening and fun-coloring it. The bottom 2 inches of my hair is still this platinum color and the damage from all of that was extensive enough since I played around with colors way too much. The dead blonde hair lead to many split ends since there was breakage that splits up my hair strands, which gives me the appearance of having frizzy hair, especially in this humid Pennsylvania heat wave (100F and over 90% humidity). I'm 29 years old and always prided myself on taking excellent care of my hair and I like to experiment with products once in a while. I had high hopes for this because of reviews, but knew it could be a risk since my hair type might not be the target customer for this line. The shampoo is drying, it barely lathered at all so I had to use x3-5 more product than other shampoos (all sulfate free as well) and the scent is nothing special, it just smells like a hair salon (which IMO all their products smell the same which isn't detrimental to me deciding to stick with it). I'm going to exchange to try their hydration line shampoo. I only avoided buying that bc it had less stars when reading reviews, but my hair has always preferred products that aim to hydrate rather than "strengthen" or "de-frizz". Their restore shampoo was also unimpressive to me. My boyfriend likes their products, he is 32 and has medium thickness, full/dense hear of light-medium brown hair with grey hairs sprinkled throughout (he smoked his whole life until recently, and was a teen parent, his skin and hair appear and feel much more "aged" than other men his age). I have taken extreme care of my health, skin and hair since I was a teen so those features are more youthful. I worked at ulta and the main consumer for this brand were people in mid-late 40s and older. Main consumer for Pureology was women in their 30s. Main consumer for brands like AG, Ouai, Joico, Pravana and Fekkai were women in their 20s and 30s. I align with Pureology's hydrate shampoo + conditioner, their products are outstandinf for the health of my hair. I love Ouai's medium conditioner, but their shampoos are not great (though much better than this item im reviewing). Joico, AG and Pravana were great in my early 20s but now my hair needs a bit more nourishment than those brands can provide. Grow Gorgeous is an amazing brand I recommend for all ages and is the one hair brand both my partner with aged hair and me with more youthful hair both love. We'll see how the hydration shampoo works for me, my next experiment is Virtue's "flourish" line for thinning hair, since my hair is still yourhful but i am reaching an age where i am losing more of it when i brush.

1 year ago

Best shampoo for frizz free hair

My must have shampoo! I love the No Frizz line from Living Proof as these products truly tame my hair and keep it smooth. The key for me is the frizz control, humidity shield, and smoothing benefits. Using this shampoo my hair is more manageable overall— during styling and after. It's smoother, lays without flyaways or frizz, and the blowout lasts! Bonus too that the shampoo works for general cleaning and removes any product buildup. It's gentle on your hair and scalp, and it doesn't over dry out your strands. I've used it with the associated conditioner, but many times I use this alone— since it helps balance hair moisture, following with a conditioner isn't always necessary (for me) as with other shampoos that dry out your hair. Love the formulation and that it's made with safe ingredients and designed to keep your hair healthy and frizz free.

2 years ago

No Lather

I have thick, long, frizz prone hair and had high hopes for this shampoo but unfortunately it didn't meet my expectations. There was zero lather, the shampoo just absorbed straight into my hair. When it dried, it felt like straw. Disappointed.

2 years ago

Best Results for Frizz

I would purchase this product again. I've tried many shampoos for dry thick curly frizzy hair and they all dissapoint. Right now LIVING PROOF is doing what I've been looking for - giving my stubborn hair better results.

2 years ago

Disappointed

I have bleach blonde hair and have always been a huge fan of pureology hydrate line. I wanted to try out something for frizz. It smells great but does not lather well at all. I will be returning and buying more pureology.

2 years ago

Returning... Tried it once and horrible results

I used this once and woke up this morning to find a bunch of residue/build up near my hair line ... This shampooer did not feel like it cleaned my hair at all, no lather to it and so I felt I had to use a lot of the product to clean my hair. Very disappointed with the results and will now be washing my hair again with a different shampoo.

2 years ago

Only tried it once

When I washed with the product my hair was noticeably less "bulky" feeling, but when it dried I still had the same frizz. I've only tried it once so maybe I need more applications to see better results.

2 years ago

Super disappointed

I ordered this for the first time and was super disappointed. My hair is thick and wavy but also fine. I can usually go at least two days with other shampoos…this made me want to wash it as soon as I finished styling it!! It feels like I have a ton of product buildup on my hair now.

2 years ago

Super disappointed

I ordered this for the first time and was super disappointed. My hair is thick and wavy but also fine. I can usually go at least two days with other shampoos…this made me want to wash it as soon as I finished styling it!! It feels like I have a ton of product buildup on my hair now.

2 years ago

Good

I have wavy, frizzy & dry hair so I was looking for something that would help me to make them more manageable and this product did this! My hair is soft and smells really nice! I would recommend this product!

Read all reviews >>

Technical Data

  • Manufactured by Living Proof
  • Average price : $32
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Details

Benefits

  • Removes dirt sweat, oil, pollution, and product buildup
  • Luxe lather gently yet effectively cleanses without stripping or over-drying strands
  • Effectively blocks humidity to leave hair smoother and softer
  • Noticeably smoother hair after just one wash
  • Protects hair against environmental damage, color fade, and breakage while repairing damage from everyday stressors
  • Keeps hair cleaner longer
  • Best for frizz-prone hair
  • Cruelty-free. Vegan. Color safe. Safe for chemically treated hair.
  • What's New: Now delivers noticeably smoother hair after just one wash and features new humidity-fighting ingredients while repairing and protecting against damage.*
  • *After 1 use of No Frizz Shampoo + Conditioner v. untreated

Key Ingredients

  • Proprietary Amino Cleansing Complex: sulfate-free surfactant blend that cleanses hair without stripping
  • Jojoba Esters: smooths and combats the effects of humidity
  • Marine Algae Polysaccharide: protects hair from environmental damage
  • Phytantriol: preserves hair color and reduces the damaging effects from thermal and environmental aggressors

Formulated Without

  • Silicones
  • Parabens
  • Phthalates
  • Sulfates (SLS & SLES)

How To Use

Apply to wet hair. Lather. Rinse. Follow with No Frizz Conditioner.

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