Not Your Mother's

Not Your Mother's Travel Size Plump For Joy Body Building Dry Shampoo

Not Your Mother's Travel Size Plump For Joy Body Building Dry Shampoo

80% • 226 reviews

Not Your Mother's Plump for Joy Travel Size Dry Shampoo delivers ultimate oil absorption for reviving lifeless locks leaving them feeling soft and clean as freshly washed with an orange mango scent in a matter of minutes. No water necessary, no white resi
Not Your Mother's Smooth Moves Instant Shine Lamellar Water Hair Rinse

Not Your Mother's Smooth Moves Instant Shine Lamellar Water Hair Rinse

87% • 177 reviews

Hair miracles can happen every day with a little boost from Not Your Mother's Smooth Moves Instant Shine Lamellar Water Hair Rinse. This lightweight, quick-rinse hair treatment instantly amplifies your hair's shine by 2 times, leaving it looking brighter,
Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Protect & Nourish Shampoo

Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Protect & Nourish Shampoo

81% • 167 reviews

Is your hair in need of the royal treatment? Not Your Mother's Royal Honey & Kalahari Desert Melon Protect & Nourish Shampoo delivers a gentle and refreshing cleanse, while helping to repair and prevent signs of dry and damaged hair.
Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Repair & Protect Shampoo

Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Repair & Protect Shampoo

81% • 166 reviews

Not Your Mother's Naturals Repair & Protect Shampoo contains a delicious blend of Royal Honey & Kalahari Desert Melon, which supports dry, damaged hair by retaining vibrancy and moisture.
Not Your Mother's Beach Babe Blonde Hair Lightener

Not Your Mother's Beach Babe Blonde Hair Lightener

86% • 156 reviews

Not Your Mother's Beach Babe Hair Lightener Spray creates lasting, natural looking blonde highlights. The UV- and heat-activated formula lightens your hair as it comes into contact with the sun and hot tools, so all you have to do is spray.
Not Your Mother's Smooth Moves Anti-Frizz Priming Cream

Not Your Mother's Smooth Moves Anti-Frizz Priming Cream

90% • 148 reviews

Prepping makes perfect. Not Your Mother's Smooth Moves Anti-Frizz Priming Cream was made to protect and prep your hair. The priming cream works to defend your hair against up to 450°F of heat, while also smoothing frizz and adding shine. Now your locks a
Not Your Mother's Smooth Moves Intense Conditioning Hair Mask

Not Your Mother's Smooth Moves Intense Conditioning Hair Mask

94% • 143 reviews

Not Your Mother's Smooth Moves Intense Conditioning Hair Mask is an in-shower anti-frizz hair product that delivers a boost of hydration, moisturizing your hair, along with 72 hour* frizz control. After rinsing, you can look forward to a tangle-free, smoo
Not Your Mother's Smooth Moves Anti-Frizz Conditioner

Not Your Mother's Smooth Moves Anti-Frizz Conditioner

93% • 143 reviews

You'll notice the silky smooth touch of this luscious Not Your Mother's Smooth Moves Anti-Frizz Conditioner as it glides through your hair, effortlessly detangling, while also hydrating and adding plenty of shine.
Not Your Mother's Clean Freak Overnight Dry Shampoo

Not Your Mother's Clean Freak Overnight Dry Shampoo

87% • 142 reviews

Wake up looking and feeling fresh with Not Your Mother's Clean Freak Overnight Dry Shampoo. Natural starches work to absorb excess oil, while purifying sage and chamomile extracts renew and soothe. Not only is this shampoo waterless, but it works its magi
Not Your Mother's Smooth Moves Anti-Frizz Shine Hair Serum

Not Your Mother's Smooth Moves Anti-Frizz Shine Hair Serum

94% • 140 reviews

Seal the deal on your perfectly polished hair with Not Your Mother's Shape Smooth Moves Anti-Frizz Shine Hair Serum. This weightless serum nourishes and softens your hair so that it can reach its ultimate shine. Plus, it reduces frizz by 90%, mends split
Not Your Mother's Smooth Moves Anti-Frizz Shampoo

Not Your Mother's Smooth Moves Anti-Frizz Shampoo

86% • 138 reviews

Are you ready to try on a perfectly polished look? You know the one: sleek and smooth with that reflective high shine. Not Your Mother's Smooth Moves Anti-Frizz Shampoo works into a luscious lather with every wash, leaving your hair fully refreshed withou
Not Your Mother's Naturals Royal Honey & Desert Melon Protect & Nourish Conditioner

Not Your Mother's Naturals Royal Honey & Desert Melon Protect & Nourish Conditioner

90% • 134 reviews

Have you become the queen of dry and damaged hair? Not Your Mother's Royal Honey & Kalahari Desert Melon Protect & Nourish Conditioner deeply moisturizes your hair and helps it to retain vibrancy and restore moisture, soothing it right back into its happy
Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Protect & Nourish Conditioner

Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Protect & Nourish Conditioner

90% • 133 reviews

Have you become the queen of dry and damaged hair? Not Your Mother's Royal Honey & Kalahari Desert Melon Protect & Nourish Conditioner deeply moisturizes your hair and helps it to retain vibrancy and restore moisture, soothing it right back into its happy
Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Repair & Protect Conditioner

Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Repair & Protect Conditioner

89% • 133 reviews

Not Your Mother's Naturals Royal Honey & Kalahari Melon Conditioner helps support dry, damaged hair by retaining vibrancy and moisture.
Not Your Mother's Kinky Moves Curl Defining Hair Cream

Not Your Mother's Kinky Moves Curl Defining Hair Cream

79% • 129 reviews

Not Your Mother's KINKY MOVES CURL DEFINING CURL CREAM adds instant moisture and definition to your beautiful curls! Ditch the flyaways and frizz and enjoy naturally curly or wavy hair.
Not Your Mother's Travel Size Clean Freak Unscented Dry Shampoo

Not Your Mother's Travel Size Clean Freak Unscented Dry Shampoo

88% • 128 reviews

Not Your Mother's Unscented Clean Freak Refreshing Travel Size Dry Shampoo delivers ultimate oil absorption for an instant refresh that will leave your locks feeling freshly washed in a matter of minutes. No fragrance, no water necessary, no white residue
Not Your Mother's Knotty To Nice Conditioning Detangler

Not Your Mother's Knotty To Nice Conditioning Detangler

82% • 127 reviews

NOT YOUR MOTHER'S KNOTTY TO NICE CONDITIONING HAIR DETANGLER is a conditioning formula that moisturizes hair and detangles, leaving smooth, brushable hair.
Not Your Mother's Blue Sea Kale & Pure Coconut Water Weightless Hydration Shampoo

Not Your Mother's Blue Sea Kale & Pure Coconut Water Weightless Hydration Shampoo

80% • 125 reviews

This one is for our overachievers. Not Your Mother's Blue Sea Kale & Pure Coconut Water Weightless Hydration Shampoo gently cleanses your hair and scalp without ever using harsh chemicals and delivers a dose of weightless hydration so that you and your ha
Not Your Mother's Curl Talk Exfoliating Scalp Scrub

Not Your Mother's Curl Talk Exfoliating Scalp Scrub

95% • 121 reviews

This easy-to-rinse Not Your Mother's Curl Talk Exfoliating Scalp Scrub removes impurities and product build-up without drying you out. Get ready for a great curl day.
Not Your Mother's Blue Sea Kale & Pure Coconut Water Sea Minerals Shampoo

Not Your Mother's Blue Sea Kale & Pure Coconut Water Sea Minerals Shampoo

81% • 121 reviews

Not Your Mother's Naturals Blue Sea Kale & Pure Coconut Water Sea Minerals Shampoo cleanses hair without harsh chemicals and prepares hair for a revitalized, vigorous style.
Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Leave-In Conditioner

Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Leave-In Conditioner

90% • 113 reviews

Not Your Mother's Naturals Royal Honey & Kalahari Desert Melon Leave-In Conditioner helps reconstruct damaged hair to retain vibrancy and moisture.
Not Your Mother's Blue Sea Kale & Pure Coconut Water Weightless Hydration Conditioner

Not Your Mother's Blue Sea Kale & Pure Coconut Water Weightless Hydration Conditioner

85% • 105 reviews

What if you stopped doing it all and started doing it up? Not Your Mother's Blue Sea Kale & Pure Coconut Water Weightless Hydration Conditioner hydrates and conditions your hair without ever using any harsh chemicals, revealing more vibrant hair that look
Not Your Mother's Blue Sea Kale & Pure Coconut Water Sea Minerals Conditioner

Not Your Mother's Blue Sea Kale & Pure Coconut Water Sea Minerals Conditioner

87% • 102 reviews

Not Your Mother's Naturals Blue Sea Kale & Pure Coconut Water Sea Minerals Conditioner moisturizes hair without harsh chemicals and prepares hair for a revitalized, vigorous style.
Not Your Mother's Blonde Moment Dry Shampoo

Not Your Mother's Blonde Moment Dry Shampoo

84% • 98 reviews

Not Your Mother's lightweight Blonde Moment Dry Shampoo spray delivers an instantaneous refresh of your scalp and hair, without any water or washing necessary, for Day-1 hair that you can get ASAP.
Not Your Mother's Smooth Moves Sleek and Fresh Dry Shampoo

Not Your Mother's Smooth Moves Sleek and Fresh Dry Shampoo

91% • 97 reviews

Not Your Mother's Smooth Moves Sleek and Fresh Dry Shampoo absorbs excess oil for that sleek and fresh look, leaving your hair feeling soft and clean as freshly washed with a berry vanilla scent. No water necessary, no white residue, no powdery buildup, a
Not Your Mother's Naturals Tahitian Gardenia Flower & Mango Butter Curl Defining Cream

Not Your Mother's Naturals Tahitian Gardenia Flower & Mango Butter Curl Defining Cream

84% • 87 reviews

NOT YOUR MOTHER'S NATURALS TAHITIAN GARDENIA FLOWER & MANGO BUTTER CURL DEFINING COMBING CREAM aids in detangling, ensures softness, controls frizz and aids in curl retention.
Not Your Mother's Rice Water & Himalayan Moringa Protein Rinse

Not Your Mother's Rice Water & Himalayan Moringa Protein Rinse

90% • 78 reviews

First you rinse, then you shine. Not Your Mother's Rice Water and Himalayan Moringa Superior Strength Protein Rinse is a nourishing protein treatment that helps build hair strength, for locks that are noticeably healthier and more vibrant after every rins
Not Your Mother's Curl Talk Hi-Moisture Whipped Cream

Not Your Mother's Curl Talk Hi-Moisture Whipped Cream

94% • 77 reviews

This multi-tasking Superfood Oil formula provides an intense boost of hydration that can be worked through coils and tighter textures for maximum absorption thanks to its rich, whipped cream texture. It deeply nourishes while helping to reestablish your c
Not Your Mother's Naturals Coconut Milk & Agave Nectar Essential Moisture Conditioner

Not Your Mother's Naturals Coconut Milk & Agave Nectar Essential Moisture Conditioner

93% • 74 reviews

Not Your Mother's Coconut Milk & Agave Nectar Conditioner naturally adds and retains essential moisture, while detangling strands, transforming dull and dry hair into softer, shinier locks. Your hair will be looking lustrous without all those harsh chemic
Not Your Mother's Curl Talk Long-Lasting Edge Control Gel

Not Your Mother's Curl Talk Long-Lasting Edge Control Gel

94% • 73 reviews

Give your look the perfect edge. This long-lasting, maximum hold edge control gel is infused with moisture-rich Superfood Oil blend to help protect your edges from breakage and ensure they'll never flake and always shine. It's sweat and humidity resistant
Not Your Mother's Naturals Coconut Milk & Agave Nectar Essential Moisture Shampoo

Not Your Mother's Naturals Coconut Milk & Agave Nectar Essential Moisture Shampoo

88% • 73 reviews

Not Your Mother's Coconut Milk & Agave Nectar Essential Moisture Shampoo gently cleanses, while naturally adding and retaining moisture, transforming dull and dry hair into softer, shinier locks. Every wash gives that healthy-hair shine without the harsh
Not Your Mother's Beach Babe Texturizing Surf Paste

Not Your Mother's Beach Babe Texturizing Surf Paste

91% • 70 reviews

Create your custom look with Not Your Mother's lightweight texturizing hair paste. It's all you need for custom separation with a flexible hold and soft, matte finish. It's never shiny, or greasy, and its added UV protection helps keep your styled locks s
Not Your Mother's Beach Babe Sunscreen Scalp and Hair Mist

Not Your Mother's Beach Babe Sunscreen Scalp and Hair Mist

95% • 68 reviews

Confidently step into the sun with Not Your Mother's SPF 30 sunscreen for scalp and hair. Get UVA/UVB broad spectrum protection in a lightweight, non-greasy formula that never leaves any white residue or weighs your hair down. It's also water resistant be
Not Your Mother's Curl Talk Scalp Care Cleansing Oil

Not Your Mother's Curl Talk Scalp Care Cleansing Oil

96% • 64 reviews

Let your curls do the talking. NOT YOUR MOTHER'S CURL TALK SCALP CARE CLEANSING OIL keeps your curls fresh and scalp moisturized.
Not Your Mother's Blonde Moment Seal & Protect Leave-In Conditioner

Not Your Mother's Blonde Moment Seal & Protect Leave-In Conditioner

88% • 63 reviews

Not Your Mother's Blonde Moment Seal & Protect Leave-In Conditioner helps maintain your blonde color weeks after color/highlighting, so you can keep calm and stay blonde!
Not Your Mother's Curl Talk Elongating Curl Custard

Not Your Mother's Curl Talk Elongating Curl Custard

93% • 38 reviews

This moisture-rich Superfood Oil hair custard minimizes natural shrinkage and lengthens coils and tighter textures (type 3A - 4C), so you can show off more of your healthy hair growth. Its unique, lightweight gel oil texture helps moisture to easily absor
Not Your Mother's Curl Talk Refreshing Scalp Mist

Not Your Mother's Curl Talk Refreshing Scalp Mist

90% • 4 reviews

This no-rinse, quick-drying scalp mist helps absorb daily sweat, salt buildup and environmental odors at your roots, without stripping away any moisture. Instead, it provides an immediate clean and cool sensation to keep your scalp (and styles) fresh betw
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